by Bruce Cotterill | Apr 23, 2018 | Blog, Leadership, People Management
Yesterday my daughter started her first real job. She’s 21 and is in the final throes of her business degree. For as long as I can remember, all she’s ever wanted to do is work in advertising. She’s majoring in Advertising and Marketing. She’s done ok. She’s...
by Bruce Cotterill | Apr 2, 2018 | Customer Experience, Leadership
Earlier this month I spent some time with a team of senior Sales Executives and their Sales Managers. The purpose of the session was this: they had been losing big ‘new business’ pitches, so we decided to review the business development process from brief to pitch. ...
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