Last week, I had 5:30pm flight to Nelson.
About 5:10pm the dreaded announcement came. It started with the words “due to the late arrival of your aircraft …” You can guess the rest. The same announcement was repeated at least once, before a new announcement came an hour later. This one used the words “engineering issues” and we were now scheduled to run at least an hour late. Some time later still, we received another announcement. It told us that our flight had been cancelled and we were now to be re-booked on the flight to Nelson departing at 8:10pm.
Airline staff will tell you what this announcement really means: that there weren’t enough people booked on my flight for them to justify the trip, so they’ve decided to squeeze us into the next flight and save a bit of money.
At least they weren’t suggesting we assemble at a bus outside the terminal like the poor travellers to Whangārei and Tauranga were being asked to do.
Like many of us, I feel sorry for the people at Air NZ. They’ve had a tough year. But they’re supposedly one of our most trusted companies. Yet they pull stunts like this. If you’ve ever gone back for a second look at their online booking system to reconsider a potential flight, you’ll notice that the price has automatically gone up. These tactics are not new. They were doing this before the pandemic set in. But they’re not the behaviours of a trustworthy organisation.
So, I guess I’m a bit over being misled.
I read a statement in an American corporate communication a few years back. It stuck in my mind. And yet all it said was this: “honesty is at the heart of the standards we maintain”. Once you are prepared to accept that misleading people is OK, then anything goes, and that includes the slipping of standards.
And so, in our misled world, our standards continue to slip. Government ministers make false statements and unworthy prisoners get paroled. Underperforming government executives keep their jobs. We test people’s illegal drugs for them instead of taking them away. And no one seems to care if it takes three hours to get home to the North Shore after a day’s work.
Call me old-fashioned if you wish. But I believe in maintaining high standards. I don’t like seeing police cars that need a wash or airline pilots with their neck-ties at half-mast. I don’t like seeing trains with graffiti on them. I get frustrated when people are late for no apparent reason. I can swear with the best of them, but when broadcasters swear on the radio it’s is not OK.
And it’s annoying when we see our Government or our major corporations acting in a manner that misleads the people. It’s about standards.
Our parents’ generation had a saying: “honesty is the best policy”. If you’re old enough, you will remember it too. They also said, “the quality of a person is reflected in the standards they set for themselves”.
And yet we live in a society where clean shoes, a clean car and being on time don’t seem to matter that much any more. Based on some of my experiences as a customer of late, returning calls promptly or delivering attentive service doesn’t seem to be that important either. And despite the plight of many businesses caused by the interruptions of the pandemic, I’m not finding too many companies that are making it easier to buy their products or services.
I think there is some value in returning to blatant, all-out honesty. In my experience, life is easier when you do the right thing. When you front up. When you fix your mistakes. When you apologise for getting it wrong or when you accept the return of the product that didn’t work as you said it would.
That honesty should start at the top. Our politicians. Our major companies. However, it probably won’t start there.
But for those of us in business, or working in our jobs, we can start. What if we were really honest with our customers about what is happening and how we can, and can’t, help them? What if we reviewed our performance standards and asked, “is this the best we can do?” What if we looked our customer in the eye and said “I’m sorry we didn’t do a better job”, rather than running for the hills and hoping that they eventually pay their outstanding account.
Would we have a better business? And a better business community? You bet we would. And, once the expectations were set, like it or not, the politicians and other leaders would have to follow.
So let’s start with us. Do the right thing. Be honest with your people and your customers. And follow up when you say you will. You might be surprised how easy things become.
And hopefully our leaders might get the hint.
This article first appeared in the New Zealand Herald on Saturday 5 December 2020.
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